The 30-Second Video Challenge

One video. One couple at a time. Up to $2,000 per month.

Film a 30-second vertical video featuring Connecting — our couples card game. We run it as a paid ad. You earn $2 for every sale it drives, every month.

9:16 vertical TikTok / Reels format
No followers needed Open to any creator
$2 / sale Tracked via Meta dashboard
01 / About the Program

This program is
by invitation only.

We work with a small, hand-picked group of creators we believe in. Access is limited. If you're here, you made the cut.

We tested this quietly — some creators earned $500+ per month from just one to four videos. No follower minimum. No agency. Just authentic content and real results.

02 / How it works

Five steps. About an hour of work.

  1. 01

    Apply

    Fill out a short form to join our creator community. Want to talk first? We're happy to jump on a quick call — questions, introductions, whatever you need.

  2. 02

    Film on your phone

    30 seconds to 2 minutes max, vertical (9:16), good lighting. No professional gear, no big following needed — just genuine, authentic content about Connecting™.

  3. 03

    Submit

    Upload the raw file — no editing, filters, music, or captions. If you have an edited version with captions, feel free to attach that too.

  4. 04

    We review it

    Our team manually reviews every video and responds within 3 business days. Sometimes we'll suggest a small tweak to improve your chances — and we always give concrete feedback.

  5. 05

    Get paid

    Every sale your video drives = money in your account. At the start of each month you get a full report — exactly what we see — and payment by bank transfer within 10 business days. $2 per sale, up to $2,000/month.

03 / The Game

What you're promoting.

All creator videos run together in one pool. The more good content published — the higher the chances for everyone.

Connecting™ — The 30-Day Arc

Connecting™

Date night that actually works

The 10-minute date night ritual — built around The 30-Day Arc™. 160 cards across 4 types: deep questions, playful dares, spicy challenges & love coupons. 3 spice levels. Trusted by 100,000+ couples. Ships free.

  • 160 cards · 4 types
  • 3 spice levels
  • 100,000+ couples
  • 1,400+ reviews
  • $39 + free shipping
  • 4 Relationship Guides (bonus)
View product ↗
04 / Earnings

How much you earn.

All videos from all creators run together. Every sale from every one of your videos adds to your monthly total. More good content approved and published — higher chances for everyone. First of the month: report and payment.

What counts as a "sale"? A sale = someone saw your video on Meta, clicked, and bought. Meta tracks this automatically. Even if we run multiple versions of your video — all sales from all versions count together in your favor.

💡 The key: good content that gets approved and goes live. We start slow, test what works, and scale gradually — exactly as it should be.

Monthly bank transfer

Monthly sales Monthly payment
25+$50
50+$100
75+$150
100+$200
125+ 🎁 Level 1$250
250+ 🎁 Level 2$500
375+ 🎁 Level 3$750
500+ 🎁 Level 4$1,000
625+ 🎁 Level 5$1,250
1,000+ 🎁 Level 6$2,000 ✦ max
Each month choose — cash or a gift — based on your total sales across all videos. Cash and gifts cap at Level 6 — $2,000/month (1,000 sales). Above that, same Level 6 terms apply. Every month resets — a fresh chance.
05 / Gifts

What you can receive.

When you hit a level, you can choose every month — cash or one of the gifts shown here. All gifts are brand new and shipped directly to you. Links go to Amazon.

Transparency

Full transparency —
you'll always know what's happening with your video.

At the start of every month we send you a direct screenshot from our Meta dashboard — what ran, how many sales, how much you earned. Nothing hidden. Nothing estimated. Everything based on real performance data.

Have a question about the numbers? Write to us — we'll always explain and make sure everything is clear.

This is what our Meta dashboard looks like — exactly what we send you every month:

Meta Ads dashboard example — video performance with sales and cost
06 / FAQ

What people usually ask.

Who can join?

Anyone who loves Connecting™ and wants to help more couples discover it. No follower requirement, no content creation experience needed.

Do I need followers?

No. This isn't an influencer campaign. We buy the video and run it from our own accounts. What we're looking for is authenticity — not audience size.

How do I get the product to film?

After you submit the form and we approve you, we ship a free box to your address — typically 1–3 business days. The game is yours to keep either way.

Do I need to show my face?

No. Hands-only shots, top-down card layouts, and voiceovers all work. That said, videos with faces tend to convert better on average — so if you're comfortable, it's worth it.

Do I need to be in a couple?

Not at all. Some of our best-performing videos are solo creators talking to camera from their own perspective. Two friends playing together works great too.

Can I submit more than one video?

Absolutely. Every video is reviewed separately and all sales from all your videos add to your monthly total. We recommend starting with one, getting feedback, then continuing.

How long does review take?

Up to 3 business days. Every video is reviewed manually — no bots, no AI. You'll get concrete feedback either way, even if it's not a fit.

Will my video definitely run as an ad?

We run the vast majority of videos we approve. If a video isn't approved, we'll tell you why and what to improve. If it's approved but doesn't convert in a given month, you won't get paid for that month — but it may start performing in later months as we test different audiences.

Is there a limit on how long a single video can earn?

Yes. Each video earns commissions until it hits 1,000 lifetime sales or 6 months from the date it first goes live — whichever comes first. After that, the video stops counting toward your monthly total. The idea is simple: we want to keep rewarding fresh content, not one video running forever. Submit new videos to keep earning.

When exactly does a "sale" count?

A sale is counted when someone sees your video in a paid Meta ad, clicks the link, and completes a purchase. Meta's tracking handles this automatically. Hook-only clips under 5 seconds or b-roll from your video appearing inside another creator's video do not count as your conversion.

Can I add extra hooks or alternate versions?

Yes — for each video you can include up to 3 alternative openings (hooks). We send these to our editor to mix — more versions means more chances at sales. All versions count toward your total.

How do I know the numbers are real?

Every payment comes with a Meta dashboard screenshot showing exactly how many sales were attributed to your videos and how your payment was calculated. Nothing hidden, nothing estimated.

When do I get paid?

Payments go out within 10 business days from the start of each month, for the previous month's performance — as long as you've hit a minimum of 25 sales and provided the required payment details.

Can I post the video on my own Instagram or TikTok?

Please don't post it while we're running it as a paid ad — it confuses the algorithm and makes tracking unreliable. Once the video has finished running on our end, you're free to post it to your own profile.

What are the rights on my video?

We get exclusive use for 180 days from approval across all platforms (Meta, TikTok, YouTube — organic and paid). After 180 days, we can still use it, but you're also free to post it yourself. Full terms are one page — sent to you before approval.

Can I collaborate with another creator?

Yes. Just make sure you both agree and note it in the submission form so we can split the payment correctly.

Can the program close?

We're not planning to — but we want to be upfront. If we ever close the program, every creator we've worked with will receive either the same per-sale rate already earned, or $50 per approved video — whichever is higher. We give at least 30 days' written notice before any major changes.

What if I'm outside the US?

The program is primarily for US-based creators. International creators may be limited to cash payment only. Reach out and we'll sort it out together.

07 / Creator Guide

How to make a video that sells.

Authentic, funny, emotional — and just different. Show the game without over-explaining it. Creators who follow this and deliver results will receive bonuses and may move to a monthly paid partnership.

🎯 Your goal

Turn a "couples card game" into an exciting, fun, real and unforgettable experience on screen.

Create a video strong enough to make people feel something — and buy. Tap into basic human desires:

  • "I don't want to waste money on bad date nights"
  • "I'm curious — I want to see what's in the rest of the cards"
  • "I want what other couples have — I feel like I'm missing something real"
  • "I want to break routine and do something genuinely special at a reasonable price"

Your video won't just appear in ads — it can impact thousands of couples. If this first content round goes well, it could lead to a monthly paid partnership with the brand and bonuses.

🚫 Do's and Don'ts

✅ Do:

  • Film vertical (9:16 — Story / TikTok format)
  • Be creative with editing and unique scenes
  • Look natural — good lighting and authentic reactions
  • Turn off fans or anything that could create background noise during voice-over
  • If you spot a typo or phrasing issue in a script — feel free to fix it
  • For every scene you plan — note what b-roll you'll use while delivering that line
  • Keep important content in the center 70% of the frame — cards, face, text

❌ Don't:

  • Don't talk to camera for the entire video
  • Don't show large brand logos or alcohol prominently in frame
  • Don't use hard transitions between scenes
  • Don't place captions at the edges — they'll get cut in TikTok / Reels safe zones
  • Don't place faces, important text, or captions outside the safe center zone
  • Don't use music that's too loud — it drowns out the voice
  • Don't make captions too big or too small
✍️ Workflow
  1. Review this guide and the inspiration materials in the Drive folder — don't copy one-to-one, but take inspiration from takes you love to create a winning video.
  2. Send us your concept for each video and which b-roll scenes you want to include — for approval before filming.
  3. We ship you the product and you're off.
🎬 B-rolls — the heart of the video

Most of your video should be composed of scenes — not just talking to camera.

  • Real reactions from your partner (laughing, shocked, embarrassed, a kiss)
  • Opening the box — taking out the cards and reacting
  • Close-up on the cards, your hands, looks between you
  • Simulate situations: a dare, revealing a secret, a funny moment
  • Set the "date night" mood: blanket, wine, pizza, candles
  • Creative concepts you've seen on TikTok or Instagram that could work for this video

The point of b-rolls: make the viewer want to experience this too — without over-explaining. The brain processes visuals 60,000× faster than words. What you see — you feel. What you only hear — you forget.

💡 Hook and b-roll ideas

Hook 1 — "I've been seeing this everywhere — I had to find out what everyone's talking about"

🎬 B-roll: She scrolls through her phone, sees videos of the game, hard cut to her opening the game herself.

Hook 2 — "Lately me and my boyfriend fell into this weird routine — less talking, phones all day — and it just doesn't feel like before, but..."

🎬 B-roll: Couple looking disconnected, each on their phone. Cut — her alone on her phone. Cut — him alone turning on the TV. Hard cut to introducing the product.

Hook 3 — "I'm so sick of flowers and chocolates — I wanted something actually special... my birthday came and my boyfriend finally got me this game all my friends kept raving about"

🎬 B-roll: Creator holds flowers and chocolate (no branding) with an unimpressed look, throws them backward, then receives the game from the front with an excited expression.

Hook 4 — "I'm tired of throwing money away on date nights — everything is so expensive, and a decent date is $80 minimum?"

🎬 B-roll: Creator talks to camera, frustrated and real — then later shows the game at $39 as the solution that lands perfectly with the hook.

🎥 Example video structure

The b-roll for each scene can vary. This example features a couple but the structure applies to solo creators too.

🪝 Hook
Couple on couch. He opens his wallet, sees it empty, looks at her. She says sarcastically:
"Together for months and every date is more expensive than the last? Watch this and stop throwing money away."

😔 Pain / problem
She sits alone talking to camera with empathy.
"Restaurants, date boxes, hotels — no matter what date we went on, we always spent money and never felt a real connection."

💢 Amplify pain 1
He comes home, she opens the door half-heartedly, answers her phone instead of greeting him.
Voice over: "You've spent hundreds on one-time date nights — and this is what your relationship looks like."

💢 Amplify pain 2
She opens a plain box, looks disappointed, tosses it aside and opens her phone.
Voice over: "You bought a date box for $60 — played for 3 minutes and threw it out. And it was single-use."

❌ Failed solution
They try to cook a romantic meal — he burns the food, she's annoyed.
Voice over: "You tried 'romantic night in' but it always ends with Netflix and your phones."

✅ The product as the solution
She holds Connecting and smiles. Cut to them reading cards together, laughing.
"And then you found Connecting — the game that brings back the spark, the emotion and the connection without breaking the bank."

⭐ Feature 1
Close-up on 3 cards from different categories held together, date night in background.
"160 cards split into deep questions, couples missions, and monthly challenges."

⭐ Feature 2
He hugs her on the couch, they laugh together with the game.
"Includes free shipping and cards that last a whole year — for less than the price of one dinner out."

📣 Call to action
She whispers to camera, he's in the background not looking at the lens.
"Don't wait — click the link before the deal runs out. You'll thank me later."

📦 About the brand — what makes Connecting unique
  • 160 cards vs. competitors who offer 30–90 cards
  • $39 with free shipping vs. competitors at $50+ and date boxes at $60–100
  • 3 card types: questions, missions, and a monthly challenge
  • Millions of views, thousands of customers, tens of thousands of followers across platforms
  • The only couples card game designed to last a full month
  • Can be played for a year and the cards won't run out — vs. date boxes that cost twice as much and last one night
  • Works for all couples — new and long-term — with a unique guide sent after purchase

Marketing angles for your video:

  • Excitement and adventure — breaking routine together
  • Getting closer and deepening the bond in a fun way
  • A gift that's an unforgettable experience
  • An intimate date night at home
  • Saving money vs. expensive date nights
  • Being part of the couple trend everyone is talking about
  • Confirming that the love in your relationship is still strong
  • Curiosity — finding out what's inside the next card
👀 Social proof
  • Green screen with a website screenshot, a successful couple video, or a split-screen of couples playing simultaneously (we can send you footage)
  • Creative solo take or with your partner

Lines that perform well:

  • "62,000+ happy couples"
  • "I've seen influencers buying and posting this everywhere"
  • "Hundreds of five-star reviews"
  • "Tens of thousands of followers across social"
  • "It's all over TikTok and Instagram"
  • "My friend told me I absolutely had to try this"
📣 Call to action examples
  • "Even though it's only $39, I got you free shipping on every order today — don't miss it"
  • "Tap the link below and get free shipping before it's gone"
  • "Don't miss the deal they have on the site right now — tap below before it ends"
08 / Your move

Ready to film?
Submit.

Fill out a short form and we'll get back to you within 3 business days.

The submission form has two video upload fields:

  • Edited video — your final version with captions and editing. This is what we'll run as an ad.
  • Raw footage — clean footage without editing. Our editor will create new versions from it, and those sales also count toward your total.

Up to 3 alternative hooks: for each video you can include up to 3 different openings. We send them to our editor to mix — more versions = more chances at sales.

By submitting you confirm you've read the Terms & Conditions. We don't share your information with third parties and don't retain videos that aren't approved. Questions: hey@tryconnecting.com

Terms & Conditions

Terms — The 30-Second Video Challenge

Read the full terms ▼

Effective date: April 2026  •  Last updated: April 2026

This agreement governs participation in the 30-Second Video Challenge ("the Program"). By participating or submitting content, you agree to these terms.

❤️ Why this exists
We created this program to celebrate our community's creativity and invite you to help more people discover Connecting. The full legal terms below make everything clear — fair and safe for everyone.

Transparency guarantee
We believe in full transparency. Every time your video runs in our Meta ads, we'll share screenshots and reports directly from the Meta dashboard showing exactly how many sales were attributed and how your payment was calculated. Nothing hidden, nothing estimated.

1. Program overview

The Program invites participants to create and submit short video content featuring Connecting for potential use in our marketing campaigns. Participants may receive performance-based compensation as described below.

2. Eligibility

2.1 Age. Participants must be at least 18 years old at the time of submission.

2.2 Geographic eligibility. The Program is primarily open to US residents. International participants may be limited to cash payment only.

2.3 Right of refusal. The Company reserves the right to refuse participation to any individual or entity, at its sole discretion.

3. Content submission and ownership

3.1 License grant. By submitting content, you grant the Company a worldwide, royalty-free, sublicensable, irrevocable license to use, reproduce, modify, distribute, and display the content in any medium, forever, for marketing and commercial purposes.

3.2 Representations. You represent that: (a) you own or have all rights to the content; (b) the content does not infringe any third-party rights; (c) you have obtained consent from all identifiable persons appearing in the content.

3.3 No obligation to use. The Company is not obligated to use, publish, or continue using submitted content. It may stop at any time.

4. Compensation structure

4.1 Performance-based. Compensation is based solely on sales measured through Meta's advertising platform when your content is used in our paid ads.

4.2 Rate. $2.00 USD per sale attributed to your content, up to a maximum of $2,000 USD per month.

4.3 Monthly calculation. Sales are calculated monthly. All sales from all your content add to your total monthly sales count.

4.4 Monthly reset. Sales count resets at the start of each calendar month. Sales do not carry over.

4.5 What counts as a conversion. A hook-only clip under 5 seconds without the rest of the video, or b-roll from your video appearing inside another creator's video, does not count as your conversion.

4.6 No guaranteed earnings. Submitting content does not guarantee: selection for advertising; sales generation; minimum compensation; or any compensation.

4.7 Content approval. The Company reserves the right to reject submitted content for any reason. Only explicitly approved content is eligible for compensation.

5. Payment terms

5.1 Payment method. Payment will be made by bank transfer to the account you provide. You are responsible for the accuracy of your account details.

5.2 Payment schedule. Payments go out within 10 business days from the start of each month for the previous month's performance, subject to a minimum of 25 sales and receipt of required tax documentation and accurate account details.

5.3 Gift selection. Upon reaching a gift level, you have 5 business days to choose a gift from the relevant level's list, or cash equivalent. Failure to choose within the deadline results in automatic cash payment.

5.4 Tax responsibility. You are solely responsible for all applicable taxes on compensation received, including reporting obligations to the IRS. Payment may be contingent on providing a completed W-9 (US) or W-8BEN (international).

5.5 Per-video earnings limit. Each approved video earns commissions until it reaches 1,000 lifetime sales or 6 months from its first air date — whichever comes first. After that, the video no longer contributes to your monthly total. This limit applies per video; submitting new videos resets the clock and extends your earning potential.

5.6 Payment disputes. Disputes over payment calculations must be submitted in writing within 30 days of receiving the monthly performance report. Failure to dispute within this period constitutes acceptance of the calculation.

6. Gift terms

6.1 Gift delivery. Gifts are sourced and shipped by the Company or a designated partner. Delivery times may vary.

6.2 No liability after delivery. Once a gift is delivered to the address you provided, the Company's obligations end.

6.3 Gift availability. Available gifts are subject to change at any time without notice. If a selected gift is unavailable, an appropriate alternative or cash equivalent will be offered.

6.4 No cash conversion after selection. Once a gift item has been ordered, it cannot be converted to cash. Gift selections are final.

7. Program changes and termination

The Company reserves the right to modify, update, or terminate any aspect of the compensation structure with at least 30 days' written notice. If the program closes, creators will be paid at the same per-sale rate or $50 per approved video — whichever is higher.

8. Governing law

These terms are governed by the laws of the State of Delaware, without regard to conflict of law principles.

9. Contact

Questions: hey@tryconnecting.com